On Air Personality

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On Air Personality
Carissa Cupido

A multi-hyphenate at work, Carissa is a broadcaster; VO artist, content creator; and all round creative
She says she has never found comfort colouring in the lines and excel best when she's "just doing her", wherever and whenever. Her hard work in the industry has earned her the spot of being the first South African to win TLC next Great Presenter, a position on a SAFTA awarded TV show, The first African to voice a global channel, digital campaigns with international brands and great experience in radio. she is bubbly, observant, a pop culture enthusiast, caring, brave and a go-getter. With almost a decade in the radio game, she looks forward to sharing the airwaves with our listeners for another year on GHFM weekends.
- What do you love most about radio?
I love engaging with listeners, live! And also love the opportunity granted to entertain and potentially make someone's day better
- How long have you been on radio?
I’ve been doing radio for going onto 9 years now
- What do you enjoy doing in your spare time?
I love being outdoors whether it’s a walk in the park, biking on the promenade or hiking, I love discovering new eating and drinking spots in Cape Town, Catching up with loved ones and also dancing the night away at the best late night spots the city has to offer. If not that, you can catch me thrifting or shopping online for the latest in decor, beauty bits and fashion!
- What knowledge do you love imparting onto your listeners?
I love sharing new music. It’s such a great platform to be able to do this outside of the music we play on high rotation. Sharing music is a love language and I love my Culture Beat family
- What daily motivation do you believe contributes to your success over the airwaves daily?
The choice I make every day to show up as my best self will always count in my favour which every room I walk into or stage I step on. I choose to nourish my mind, move my body and connect with others consitently to ensure my constant growth and fulfilment.
- What has been your favourite moment on Radio?
I loved recording a mini digital series with amazing young Capetonians killing it in their respective fields. From Sheecas closet, one of CT’s top influencers, to Deuce Online, a young streetwear brand spearheaded by the Petersen Twins, RnB sensation Nalu who’s on an exponential rise to Olympian qualified athlete, Quanita Bobbs. It was such a great exploration into what they do and some nuggets on how they do.
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